Becoming a successful artist involves more than being a brilliant creator. Understanding your peak creative times and looking at the administrative and marketing sides of your business will help you on your journey.
How To Turn Followers Into Art Sales
As an artist, your email list allows you to create an intimate and direct experience with collectors and VIPs who will become a key source of your art sales. Learn how you can grow your mailing list...
What Do You Have In Common With Collectors?
Have you ever thought about what motivates someone to buy art? Or more specifically your art? Sometimes you intuitively understand why someone purchased a piece but not enough to make that process happen again and again. Keep reading to learn more about what you have in common with collectors that will help you with your sales.
How to Party Like an Artist and Make More Sales
Artist Linda Clark Johnson's goal wasn’t to sell work but she sold a lot during open studios, and does every year. Read on to find out how…
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Artist Nearly Sells Out During Open Studio Sale
What if during your next open studio event you got:
Too many visitors to keep count
A live spot on your local TV morning show
Another TV interview at a different event
51 new mailing list subscribers
A Press mention
A commission
And nearly sold all your inventory
That was ceramicist, Deborah Pittman’s experience last year during her Open Studio event. Read on to find out her secret sauce...
Too Early to Promote My Event??
Have you ever wondered just how far in advance should you start telling people about an event?
What’s the appropriate amount of promotion for an upcoming opening, festival or happening?
Especially if it’s a long way off, you may wonder, “How many times should I email them about the event without getting on their nerves?”
If you’ve ever wanted to know what to do in this situation, dive in for the answers plus get a free event email promotions planner. www.katefarrallcoaching.com
Your Go-To Art Biz & Career Book: A Must Read
She won a Big Commission but… didn’t have a contract. Everything was based on a verbal conversation. And, the cost of materials alone made it a huge outlay of her money, up front so it hit her… “I need an agreement of some kind but where do I find a good one?”